• GfK Brand & Communications
• GfK Customer Loyalty
  • GfK Loyalty Plus
  • GfK Loyalty's Key Driver Analysis Plus
  • Guest Experience Management
  • GfK Action Planning
  • GfK KCRM
• GfK Employee Engagement
• GfK Mystery Shopping
• GfK Roper Consulting
• GfK Roper Omnibus Services
• GfK Roper Public Affairs & Corporate Communications
• GfK Starch Communications
• GfK Qualitative & Ethnography
• GfK Strategic Innovation

Employee Engagement

The GfK Employee Engagement surveys and action planning help you retain the employees who create the most value and move your company forward.  You know how important it is to capture the hearts and minds of your customers … it is equally important to capture the hearts and minds of your most valuable employees so you can retain the ones you have and create a culture that attracts more of them. 

Drivers of Engagement

GfK’s core modules measure seven drivers of Employee Engagement that are at least as important as compensation and benefits.  Importantly, GfK's unique cutting-edge, statistical methodology identifies the Key Enhancers which create highly motivated and loyal employees; and separately discovers the Key Dissatisfiers which drive away your most talented employees.   Please Contact us to learn more about this unique capability. 

Strategic Insights and Manager-Level Scorecards

GfK's comprehensive Engagement Survey generates strategic insights for your senior management team regarding the quality of leadership, employee needs for training and development, and more.  We implement surveys more quickly and flexibly than you will expect. Use our advanced technology to align the survey with your detailed organizational map, and provide scorecards that include actionable next steps for every manager in your organization.   

Action Planning to Drive Improvement

Our online tools make it easy for your employees to complete and document action planning that improves engagement in your company. If you need in-person training, our experienced trainers can present keynote addresses and facilitate breakout sessions at your employee meetings, to begin the process of action and change. 

Metrics

GfK uses time-tested metrics. Our Employee Engagement metric includes questions about retention, motivation and identification with your company to effectively predict the attrition of key talent and the motivation of employees to do more for your company. 

For help engaging your employees to reduce turnover of high-value employees, increase productivity and decrease absenteeism and injuries, please contact us.