GfK GLOBO BUS®

GfK GLOBO BUS® is a a global omnibus service that goes anywhere your quest for global insights might take it.

Able to bring you insights from over 50 countries worldwide, GfK GLOBO BUS® provides a fast, affordable means of obtaining answers to questions on a wide range of issues related to your global marketing needs:

• Brand awareness
• Advertising recall
• Brand or product image
• Market penetration
• Purchasing or consumer behavior
• Characteristics of product users
• Definition of target groups
• Legal research (brand and competition law)
• Point in time tracking
• Incidence checks
• Surveys of low incidence groups

Whether you're looking to field a representative national or international survey, GLOBO BUS® delivers the global insights you need -- all though a single, local point of contact.

For more information, contact us.