With a rich heritage combining the expertise of the region's leading market research providers, GfK Custom Research North America offers a full spectrum of ad-hoc and syndicated research products, strategic models and consulting services--all developed from a 360 degree view of your market.
GfK Automotive
AFFECTS®
AFI® Automotive Intentions and Purchases Study
AFI® Automotive Shopping Study
AFI® Barometer of Automotive Awareness and Imagery Study
AFI® Household Fleet and Ownership Study
AFI® In-Language Image Barometer Studies
GfK Brand & Communications
GfK Starch® Communications
Brand Vitality Tracking (BVT®)
Communications Vitality Tracking (CVTSM)
GfK Consumer
GfK Shopper Insights Solutions
Unacculturated Hispanic In-Person Research Program
GfK Concept ChallengerSM
GfK Product Challenger®
GfK Price Challenger®
GfK Optimizer®
GfK*NAVIGATOR
GfK Customer Loyalty
GfK Mystery Shopping
GfK KDA+SM
GfK LoyaltyPLUSSM
GfK Financial Services
Local Market Competitive Effectiveness Studies (CFX)
Friedman Marketing Services
GfK Media & Communications
GfK Mystery Shopping
GfK Qualitative & Ethnography
GfK Roper Consulting
GfK Roper Reports® US
GfK Roper Reports® Worldwide
GfK Roper Youth ReportTM
GfK Roper Green Gauge®
GfK Roper TrendKEYSM
INFLUENTIALSSM
LifeMatrixSM
GfK Roper Public Affairs & Media
NewsFlow®
Corporate Reputation Scorecard®
GfK Roper Omnibus Services
GfK Roper OmniTel®
GfK Roper Hispanic OmniTel®
GfK Roper Teen OmniTel®
GfK Roper OmniWebSM
GLOBO BUS®
GfK Research Center for Excellence
GfK Research Dynamics
GfK Starch® Communications
eStarch (Sweeps Studies)
GfK Starch Print Ad Readership Studies
GfK Starch Internet Advertising Studies
GfK Starch Editorial Tracking
GfK Starch Cover Testing