Press Releases

Below please find the press releases from GfK Custom Research North America.

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Good start to year for GfK with new strategy – significant increase in sales and income

Nuremberg, May 15, 2012 – GfK has started the 2012 financial year with considerable growth in both sales and income. Sales increased by 11.3% to EUR 345.1 million while adjusted operating income rose 10.2% on the already high value of the previous year to EUR 33.5 million. The Group is seeing initial results from the implementation of its new Own the Future corporate strategy. more >>

“Extreme” Shoppers Turn to Mobile Media at Key Stages of the Purchase Process, From Information Gathering to Transactions

New GfK research identifies opportunities for marketers to engage today’s smart shoppers more >>

Weak growth is influencing European consumers

Findings of the GfK Consumer Climate Europe survey for the first quarter of 2012 more >>

In Poll, Many Link Weather Extremes to Climate Change

GfK in the New York Times more >>

Over Half of Tablet, Smartphone Time Is Shared with TV Viewing – New GfK Analysis

Among adults 35 to 49, two-thirds of all tablet minutes occur in front of a TV more >>